You may wonder where is the novelty in TravelpartnersB2. The answer is simple: The novelty is given by the fact that all the Tourist Groups that manage their own traffic have to count on mastodontic organizations, composed by hundreds of squared meters of offices, hundreds of people and complexes bureaucratic internal processes that “ ballast” both operationally and economically the enterprise itself.
The classic Tour operating system from a few years is giving signals of yelding: we don't known how to beat the competition, the Lows Costs are axpanding their business, internet inexorably advances, the costs are cut, the personnel is optimized, also the quality of the services decrees and therefore of the product itself.
On the other hand the maturity of the market and of the same suppliers allows to theorize a different, autonomous and substitutive scenery of the classical tour operator it represents today which represents, if we want, their same reason to exist.
On the consumer's side, the main role is still played by the Travel Agencies , deep experts both of the product and of their territory, so today still very important in the marketing with the final consumer.
The sceneries are changing and the constant trend of growth of the transactions via internet shows that the market is going in this direction but it will need some more years to represent a mass market.
The Internet marketing and above all the trust of the consumer toward a physical person remains today so important , especially in a field like travel business, in which the good is not tangible good but something more like a dream, that can be joy and fun if well organized, but also become a nightmare and very unpleasant.
The fear not to find the service purchased correspondent to the expectations and not to know to who to address later, or the fear in the on line transactions, keep the most part of the market distant from the b2c web business, at least for a few years, while it is for instance coming very used for the retrieval of information.